{"product_id":"onward-how-starbucks-fought-for-its-life-without-losing-its-soul","title":"Onward: How Starbucks Fought for Its Life without Losing Its Soul","description":"\u003cp\u003e\u003cstrong\u003eOnward: How Starbucks Fought for Its Life without Losing Its Soul\u003c\/strong\u003e by \u003cstrong\u003eJoanne Gordon\u003c\/strong\u003e is a compelling business narrative about crisis, leadership, and brand resilience. It follows Starbucks through a difficult period and shows how the company worked to rebuild trust, sharpen its purpose, and stay true to the values that made it iconic.\u003c\/p\u003e\u003cp\u003eIdeal for readers interested in entrepreneurship and corporate strategy, this book offers insights into decision-making under pressure, customer connection, and the challenge of protecting a company’s identity while adapting to change. It is an engaging read for anyone drawn to real-world business stories and leadership lessons.\u003c\/p\u003e","brand":"Prakash Books","offers":[{"title":"Default Title","offer_id":51833990676797,"sku":"onward:-how-starbucks-fought-for-its-life-without-losing-its-soul","price":1215.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/8100\/8701\/files\/12038523._SX50.jpg?v=1781475899","url":"https:\/\/99bookstores.com\/products\/onward-how-starbucks-fought-for-its-life-without-losing-its-soul","provider":"99Bookstore","version":"1.0","type":"link"}