{"product_id":"the-bmw-century-2nd-edition","title":"The BMW Century, 2nd Edition","description":"\u003cp\u003e\u003cstrong\u003eThe BMW Century, 2nd Edition\u003c\/strong\u003e by \u003cstrong\u003eTony Lewin\u003c\/strong\u003e is a compelling look at one of the world’s most iconic automotive brands. Blending business history with industrial storytelling, this book traces BMW’s rise through innovation, design excellence, strategic decisions, and global ambition.\u003c\/p\u003e\u003cp\u003eIdeal for readers interested in \u003cem\u003ebusiness strategy, brand building, leadership,\u003c\/em\u003e and the evolution of a premium manufacturer, it offers an engaging account of how BMW became a benchmark for performance and prestige. A rewarding read for car enthusiasts and anyone fascinated by the making of a modern corporate legend.\u003c\/p\u003e","brand":"Prakash Books","offers":[{"title":"Default Title","offer_id":51838498701629,"sku":"the-bmw-century,-2nd-edition","price":3465.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/8100\/8701\/files\/58340808._SX50.jpg?v=1781526578","url":"https:\/\/99bookstores.com\/products\/the-bmw-century-2nd-edition","provider":"99Bookstore","version":"1.0","type":"link"}