Badvertising by Jim Morris is a sharp, engaging look at the hidden costs of bad advertising and poor marketing thinking. Written for readers who want to understand how brands lose trust, waste money, and miss their audience, this book blends practical insight with a clear, accessible style.
Ideal for entrepreneurs, marketers, and business readers, it explores common mistakes and better ways to think about communication, branding, and persuasion. If you enjoy business books with real-world relevance, Badvertising offers useful lessons on what not to do and how to make your message more effective.
