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Good Strategy/Bad Strategy: The difference and why it matters

Good Strategy/Bad Strategy: The difference and why it matters

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Good Strategy/Bad Strategy: The difference and why it matters by Richard Rumelt is a sharp, practical guide to thinking clearly about strategy. Drawing on real-world examples, it shows how effective strategies are built from diagnosis, focus, and coherent action, while weak strategies often hide behind slogans and vague goals.

Readers looking for a no-nonsense business book will find clear ideas they can apply to organisations, teams, and decision-making. It is an insightful read for managers, entrepreneurs, and anyone who wants to understand what makes strategy work in the real world.

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