Penguin The Friction Project by Robert I. Sutton and Huggy Rao is a sharp, practical guide to building smoother, more effective organizations. Drawing on research and real-world examples, the book explores how everyday obstacles, slowdowns, and bad habits create unnecessary friction—and how leaders can remove them without losing what matters.
Ideal for managers, entrepreneurs, and professionals, this book offers clear ideas for improving teamwork, decision-making, and execution. If you enjoy insightful business writing with actionable takeaways, The Friction Project will help you think differently about productivity, culture, and change.
