The Tanishq Story by C.K. Venkataraman offers a compelling look at the growth and evolution of one of India’s most admired jewellery brands. This engaging business narrative explores leadership, brand-building, and the ideas behind creating trust, value, and long-term customer loyalty in a competitive market.
Readers interested in entrepreneurship and Indian business success stories will find a thoughtful and accessible account of how vision, strategy, and innovation shape a modern brand. The Tanishq Story is an insightful read for anyone who enjoys real-world examples of business transformation and growth.
